Our client is seeking a Marketing Manager to be responsible for driving marketing strategy, brand positioning, and lead generation for the Automatic Door System business in railway and metro projects. The role focuses on identifying business opportunities, supporting tendering efforts, strengthening market presence, and working closely with sales and technical teams to achieve growth objectives.

This position will be based in Ambarnath, India.  

 

Duties/Responsibilities:

1. Develop and execute marketing strategies for the Automatic Door System vertical

2. Identify and generate leads in railway, metro, and infrastructure sectors

3. Conduct market research, competitor analysis, and industry trend tracking

4. Support business development and sales teams in tendering and bid submissions

5. Build strong relationships with key stakeholders (Railways, Metro Corporations, Consultants, OEMs, EPC contractors)

6. Plan and execute branding initiatives, exhibitions, and industry events

7. Prepare marketing collaterals (brochures, presentations, case studies, technical documents)

8. Coordinate with design and technical teams to align product positioning with market needs

9. Manage digital presence including website content, LinkedIn, and online campaigns

10. Track and analyze marketing performance metrics and ROI

11. Support pricing strategy and value proposition development

12. Ensure alignment of marketing activities with business goals